mCube makes Donation to help with COVID Pandemic in India through Abhinav Bindra Foundation

Habit+ Smart Bands Provided to Doctors and Frontline Healthcare Workers

San Jose, CA – May 31, 2021 – mCube, an innovator and technology leader in sensor solutions that enable the Internet of Moving Things (IoMT), today proudly announced the donation of SensFit™ Habit+ smart bands powered by its sensor technology to help the fight against COVID-19 spread in India through Abhinav Bindra Foundation Trust in Mohali, India. The Habit+ bands have been distributed to doctors, frontline healthcare workers, COVID care hospitals as well as members within Government. India is an important country for mCube’s partners, customers, and employees. The company is highly motivated to help enhance the wellness of people in the country.

Senfit Habit+ bands use advanced motion AI algorithms developed by mCube. These include alerts and analytics of hand movements near a person’s face, hand washing motions, exercise, and sleep. These activities are aligned with the World Health Organization (WHO) advice to the public for reducing the risk of contracting viruses, including Coronavirus and seasonal influenza.

“We are happy to make this donation and do what we can to support the people in India during the pandemic. The advanced analytics and AI reminders will help people to become more conscious of their activity and improve habits that contribute to staying healthy. We are proud of our contribution to the SensFit Habit+ smart band and excited to see our technology being deployed to assist people in the prevention of COVID-19.,” said Ben Lee, CEO of mCube. “We are honored to partner with Abhinav Bindra Foundation to enable this donation to be distributed to frontline healthcare workers.”

“The Foundation is glad to be a part of a noble initiative like this, and we have already received appreciation from doctors and frontline workers that have received the bands,” said the Founder of the Abhinav Bindra Foundation, Mr. Abhinav Bindra, “We thank the mCube team for this gesture of solidarity in difficult times and hope we all come out stronger and more resilient!”

About mCube
mCube is a technology leader in sensor solutions and data analytics for the Internet of Moving Things (IoMT). mCube integrates hardware and software to provide full-stack motion solutions that capture, digitize, and analyze motion data for a variety of applications. These solutions have been widely adopted across the health & sports, entertainment, and industrial & mobility industries. For more information, visit www.mcubemems.com. Follow mCube on Twitter @mcubemems.

About Abhinav Bindra Foundation
The Abhinav Bindra Foundation in India looks to bring Global Best Practice into the Indian Sporting Landscape, not only supporting what currently exists as protocol in Sport, but also to make it more accountable, expert-driven, and locally contextualised. Under the vision of India’s only Individual Olympic Gold Medalist, Mr. Abhinav Bindra, the Foundation operates under 3 pillars – Education, Intervention, and Social Upliftment. With activities across the country, the objective is to ensure that we help India redefine its understanding of sport, and use that understanding to improve the day to day process of creating a robust Sporting Ecosystem that can create World Champions. Because it’s not every four years, it’s every day!

Media Contacts

Mehdi Behnami
Product Line Director, IoT Modules
mCube, Inc.
mehdi.behnami@mcubemems.com

Karan Singh
Project Manager
Abhinav Bindra Foundation
karansingh@abft.in